Stay informed with hihotels news and
sales & marketing insights
News and Articles
hihotels Welcomes the Scottish Inns & Suites – Kingwood, TX
“Choosing Scottish Inns made sense for me. With hihotels, I feel like a valued partner—everyone is approachable and listens. This franchise truly stands out.” Nikul Patel, owner
hihotels Welcomes the Scottish Inns & Suites – Vinton, LA
hihotels by Hospitality International is pleased to announce the Scottish Inns & Suites, Vinton, LA has joined our franchise family. A former Cobblestone Inn & Suites, this 45-room property is owned by Boyd Park and partners from L & P Holding, LLC.
Marquis Who’s Who Honors Penny L. Duelk for Expertise in Hospitality
Penny L. Duelk is a distinguished leader in the hospitality industry with a career spanning more than 25 years.
AAHOACON26 Convention & Trade Show Photo Recap
Check out a few fun highlights and familiar faces from this year’s AAHOA Convention in Philadelphia!
Today’s Hotelier – hihotels Achieves a Consistently High 97% Retention Rate
Debuts “The Legacy Circle” to Honor Long-Term Franchisee Loyalty
Artificial Intelligence Now Plays a Vital Role in the Lodging Industry.
Economy hotels are well-positioned to use AI in cost-effective ways to improve operations, boost profitability, and enhance guest experiences. Knowing where to start, understanding AI’s potential uses, and finding relevant educational resources can be complicated. Here are some insights to help you get started. • An overview highlighting key advantages of AI in revenue and…
How to Build a Local Media List
By Al Cohen, PR Consultant So, you’ve got some important news to announce about your hotel. You took the time to produce a press release that’s well written, informative and professional looking. Now what? Who do you send it to? Below are some tips on how to build your own local media list so your…
Does Your Post-COVID Survival Kit Include a Modified Break-Even Point?
By Ruben Reyes, Assurance & Marketing Program Director Does the idea of having to figure out the formula for determining your break-even point post-pandemic have you tossing and turning at night? If it does, then you are not alone. In the 20 some odd years that I have been working in the lodging industry, I…
You’ve Got to Show to Grow! The Importance of Professional Hotel Photos
By Penny Duelk, Assurance & Marketing Program Director “Insanity is doing the same thing over and over and expecting different results.” That quote was credited to Albert Einstein, but some argue who said it first. Either way, it is quite befitting when it comes to hoteliers who question why they are not increasing revenue or,…
hihotels Welcomes the Scottish Inns Carrollton, TX
hihotels by Hospitality International is pleased to announce the opening of the Scottish Inns hotel in Carrollton, Texas. Owned by Dinesh Patel, the newly constructed property has 25 rooms and is conveniently located off I-35, around 20 minutes north of Dallas. The 100% smoke-free hotel is pet friendly and offers free Wi-Fi. Each room has…
Low-Cost Marketing Strategies to Increase Your Hotel’s Marketing Power
Previously, we presented an outline for preparing a local marketing plan for your hotel. Understanding you most likely have a limited budget, here are a few tips to generate awareness and revenue at little or no cost for your hotel. Your State Division of Tourism is specifically marketing to business and leisure travelers who…
hihotels Welcomes the Scottish Inns Ashland, OR
hihotels by Hospitality International is pleased to announce the addition of the Scottish Inns hotel in Ashland, Oregon to our franchise family. Owned by Bharat and Pritiben Lad, the 40-room former Rodeway Inn is the first-ever property in the Pacific Northwest for the Scottish Inns brand. The hotel is conveniently located off Interstate 5 and…
Understanding and Improving the Content of Google My Business Pages
By Bridget Lohnes, Creative Services Manager Your Google My Business page is a free opportunity for connection with customers across Google Search and Maps. Maintaining and ensuring the content is current and accurate is key to successful online customer connection, which, in turn, will help increase your hotel business. Google My Business is constantly changing…
hihotels Signed and/or Activated Four Properties in Q1
hihotels by Hospitality International, a recognized leader in franchising of conversion and new build hotels for economy lodging, is pleased to report that the company signed and/or activated four properties into the system during the first quarter of 2021.
Maintaining a Positive Online Reputation and Emphasis on Cleaning Protocols
By James Kennedy, Assurance & Marketing Program Director Now, more than ever before due to the pandemic, travelers are ultra-discriminating with cleanliness, especially at hotels. Often, if a guest is unsatisfied with a stay, he or she will voice frustrations in an online review, whether you’re informed about the issue or not. Here are some…
How to Write an Effective Press Release
By Al Cohen, PR Consultant Perhaps you’ve recently changed brands, completed a renovation, hired a new GM, received a perfect quality assurance score, partnered with a local charity or are offering a new sales package. This is all newsworthy information and you should be getting the word out about it. But how? The press release…